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Shaping exhibitor success
Although there are no Moroccan cowboys per se, our film highlights technological developments in North Africa that would influence the cowboy culture in surprising and unexpected ways. The Moors would also bring to Spain the idea of the transhumancia - the seasonal moving of herds from lowlands to highlands for better grazing.
Even more crucially, they developed the desert warhorse known as the Moroccan barb - light and swift, tireless in nature and strong in spirit, it would provide key genetics for the success of cattle-herding across generations of equine breeds.
We chose Oumnast as our setting - a classic Moroccan village in the deep desert south of Marrakech, with a traditional casbah towering high in the center of town - much like the medieval castles of Europe - once a stronghold for villagers to seek refuge in times of strife.