Summit

On February 8-9, just before the locked picture process, Trinity Films and Giant Screen Films invited our pre-lease partners (listed on the next page) to Austin to screen a rough cut of the film and give us feedback that would help idealize the final film and all of its associated materials for Large Format industry success. Thanks to their positive and insightful comments, producer and distributor will be able to present a winning package optimized for theaters.

An Austin-tatious conference Developments include:

* Thorough title testing that yielded a name which resonates with viewers, captures the film's excitement and promises new discoveries: RIDE AROUND THE WORLD.

* Key art that portrays the global adventure of the film in an active and inviting manner.

* Realistic and effective local market activation plans from the film's sponsor, Ford, aimed specifically at attracting viewers.

* Educational materials emphasizing the vast historical and present-day impact of these cultures in a fun and exciting manner to teacher and student alike.

More details on these items will be released in our final newsletter - coming soon. Representatives from Giant Screen Films will also be at GSCA in Los Angeles with up-to-the-minute news, as well.